Privacy Policy
Effective Date: March 8, 2026 | Last Updated: March 8, 2026
21Digital ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect information when you interact with our SEO audit and website analysis services.
1. Information We Collect
1.1 Contact Information
When you receive a report or audit from us, we may collect:
- Email address
- Company name and domain
- Contact preferences
1.2 Website Data
Our service analyzes publicly available information from websites, including:
- Technical SEO metrics (page speed, mobile-friendliness, SSL status)
- On-page content and metadata
- Public business information (Google Business Profile data, social media links)
- Server response data and accessibility metrics
Important: We only analyze publicly accessible data that is available to any internet user or search engine. We do not collect personal information of website visitors.
1.3 Usage Data
When you interact with our reports, we may collect:
- Report views and access logs
- Payment transaction records (processed securely via Stripe)
- Email engagement metrics (opens, clicks — via Resend or similar providers)
2. How We Use Your Information
We use collected information to:
- Generate and deliver SEO audit reports
- Send relevant cold email outreach to businesses that may benefit from an audit or follow-up report
- Communicate service updates and improvements
- Process payments securely
- Improve our analysis algorithms and service quality
- Comply with legal obligations
3. Legal Basis for Processing
When we process personal data for outreach and service delivery, we rely on one or more lawful bases under Article 6 GDPR:
- Legitimate interest: for B2B cold email outreach about our SEO audit and website improvement services where we believe the message is relevant to the recipient's business role and we document that assessment before sending.
- Contract: when you purchase a report or request service delivery from us.
- Consent: where you explicitly opt in to receive specific communications.
- Legal obligation: where we must retain records for tax, accounting, fraud prevention, or compliance purposes.
Where we rely on legitimate interest for cold email, we provide a clear unsubscribe option in every message and stop outreach if you object.
4. Data Sharing and Third Parties
We do not sell your personal information. We may share data with:
- Stripe: Payment processing (see Stripe Privacy Policy)
- Resend: Email delivery (see Resend Privacy Policy)
- Service providers: Hosting, analytics, and infrastructure partners under strict confidentiality agreements
5. Data Storage, Retention, and Security
We implement industry-standard security measures to protect your data:
- Encrypted connections (HTTPS/TLS)
- Secure database access controls
- Regular security audits
- Access is limited to authorized personnel and service providers who need it to deliver the service
We retain outreach, campaign, and report-delivery records only for as long as needed to operate the service, honor opt-outs, resolve disputes, and meet legal obligations.
- Cold outreach and CRM records are typically reviewed for deletion or anonymization within 12 months unless an ongoing business relationship, opt-out suppression need, or legal obligation requires longer retention.
- Suppression and unsubscribe records may be retained longer so we can honor deletion objections and prevent further outreach.
- Payment and invoicing records may be retained for the period required by tax and accounting law.
6. Your Rights (GDPR Compliance)
If you are in the European Economic Area (EEA), you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your data ("right to be forgotten")
- Restriction: Limit how we process your data
- Portability: Receive your data in a structured, machine-readable format
- Objection: Opt out of marketing communications at any time
To exercise any of these rights, including requesting access, objection, restriction, or deletion, contact us at [email protected]. We will review and respond in line with applicable law.
7. Cookies and Tracking
Our report pages may use essential cookies for:
- Session management
- Payment processing
- Analytics (aggregated, anonymized data)
We do not use invasive tracking or third-party advertising cookies.
8. Unsubscribe and Opt-Out
You can unsubscribe from our emails at any time by:
9. Children's Privacy
Our services are not directed at individuals under 16 years of age. We do not knowingly collect data from children.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date.
11. Contact Us
For privacy-related questions or requests, contact us at:
Email: [email protected]
Website: seo.21digital.ai